Some time last year in the same month, we collaborated with local creative hero Fabrix (and now one of the local labels we carry) to produce the Singapore & Co Carryall Tote Bag.
The whole point was to encourage Singaporeans to be proud of their roots on a daily basis beyond National Day. After all, patriotism should not be a one-day affair.
The response was overwhelming. We sold 50% of our bags a day before launch, and within a week, all our bags were off the shelves. Many months after our launch, we were still receiving requests from the Public for the bags to be reproduced.
12 months on, our signature Singapore & Co bag returns in the form of a more compact and far more affordable hard canvas tote bag. We're selling out fast but we should have enough to last us another week. Grab yours before they ran out!
Meanwhile, stay tuned for our stock list of good retailers who will be selling our bags too.